iPod is More Popular Than Beer in College

There was a recent study conducted in colleges were 1,200 undergraduate college students at 100 colleges in the United States were asked what were the most “in” things. Guess what was the most “in” thing for college students. No, not beer, the iPod. 73% said it was “in” - compared to 59% last year. Amazing huh? This is actually only the second time in the 18 year history of this news survey that this has happened. The other time was in 1997, in the peak of the first internet boom, when it was the internet. Here’s the top five:

1. iPod
2. Beer and Facebook.com (social networking website) - tied for 2nd
3. Text messaging (SMS)
4. Bar hopping
5. Downloading music